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Small Is Beautiful with Eric Sorensen

Eric Sorensen’s home bakery business may be small, but that doesn’t mean it’s insignificant!

Eric lives in Pullman, WA and sells homemade bread, bagels, and pretzels with his cottage food business, Clumsy Crow Baking.

Unlike most bakers, Eric doesn’t sell throughout the year, or even throughout the summer. Instead, he takes frequent sailing trips for a month at a time, and only boots up the baking business when he’s back home. And when he returns, his customers are ready!

He started selling his bread back in 2017, and grew his customer base by selling at winter markets. But when the pandemic hit in 2020, he switched to selling solely from his driveway, and he hasn’t looked back. He simply puts the bread on his driveway for customers to pickup, and then heads back inside to take a nap!

In addition to being an avid baker, Eric is also an avid learner. In this episode he shares many resources for learning about home baking, and also shares many cost-saving hacks for running a home bakery without going into debt.

He is also an advocate for local grain economies, and shares what he is doing to help get great, sustainable bread into more people’s hands.

Crushing It With Caramel Corn with Kathy Sing

Kathy Sing started her caramel corn business 7 years ago, thinking it would just be a fun hobby for about a year or so.

Well, here we are 7 years later, and Kathy’s Kernels in Visalia, CA is definitely not a hobby. Kathy is busier than ever, and she did almost $50k of sales last year!

Kathy’s treats would sell very well at farmers markets and local events, but unlike most cottage food entrepreneurs, she skipped over those and went straight into selling through retail stores.

After just one year, she was already selling in 15 stores!

How did she do it? What does it feel like to make $50k worth of treats from home? Kathy breaks it all down for us in this episode.

From Breast Cancer Battle to Busy Baking Biz with Lisa Petrizzi-Geller

In 2013, after many months of breast cancer treatments, Lisa Petrizzi-Geller began experimenting in her home kitchen. She started with cake pops, but quickly expanded to chocolate-covered Oreos and other types of treats. “It was kinda like therapy for me”, Lisa says.

Apparently the therapy worked! Fast forward 8 years later, and now Lisa runs POP Culture, a successful food business in Berkley, MA that is based out of her residential kitchen.

Over the years, Lisa has sold her treats at all kinds of events, from small popups to large corporate events to huge festivals. How huge? One time, she did $8k of sales in a single weekend!

And despite events being cancelled due to the pandemic, 2020 was her busiest year yet. As she put it, “It just kept going. I never got a break.” The year culminated with the craziest of holiday seasons, where she made over 3,000 hot cocoa bombs alone!

In this episode, Lisa shares creative and trendy ideas for treats, tips to prepare for a home kitchen inspection, the dark side of running a cottage food business, and what she’s learned from selling at tons of events and fulfilling countless custom orders.