Farmer, baker, author, law advocate, speaker, mother, podcaster, entrepreneur… Lisa Kivirist wears many hats!
She and her husband, John Ivanko, run a B&B ecofarm in Wisconsin, and co-authored the most popular book for the cottage food industry: Homemade for Sale.
Lisa is a national speaker, runs a podcast, and was one of three plaintiffs in the lawsuit that gave Wisconsin bakers their freedom to sell. Most recently, she spearheaded a new project to help farmers make the most of their produce by selling it as cottage foods.
Lisa talks about living off the land, moving away from the corporate life-style, creatively packaging products, diversifying income streams, advocating for your laws, and everything in between.
Tips from the free Labeling Guide & Toolkit for Creating Canned Food Products that Sell, with ideas to communicate the quality of what’s inside your jars.
Many states’ cottage food laws may limit sales to public events like farmers’ markets, fairs or other community gatherings. Rather than seeing your sales venue potential as half empty, view it as half full. This blog will offer ideas on how you can boost your sales at farmers’ markets.
Democracy is essential to the freedom to earn a livelihood by selling homemade food products.
Do you have what it takes to be a CFO, a cottage food operator? More than an idea, recipe or home kitchen filled with appliances, becoming a small food business owner will require a level of knowledge, skill and talent, each addressed below.
From Buy Local to Small Business Saturdays, from slow food to fancy food, from farm-to-fork to handmade artisan breads, more people than ever are demanding real food made by real people — not by machines in factories, the same way they make cars and computers.
Live in a state with no cottage food law? Get one passed. If your state law is limited, you’ll need to amend an existing cottage food law. Here’s how.
While you may have a great-tasting product, you still have to test it in the marketplace. It’s one thing if everyone you know loves your muffins — especially, if they’re free. It’s something completely different to see if customers will buy them at two dollars a pop. This process of testing the market for your products is often called a feasibility study; it may take the following route:
This page includes affiliate links, so we may get a small commission when you make a purchase John Ivanko and Lisa Kivirist know the difference between Corporate America and a homemade business. Although they started their careers in marketing, today, they run an eco-farm in rural Wisconsin, where you can buy a jar of their Pucker… [read more]