In 2011, Kourtney had romantic ideas about starting a pie business and selling at the local farmers market. But life (jobs, family, kids, etc) got in the way and it wasn’t until 2019 that her dream became reality.
Kourtney Rojas lives in Anaheim, CA and sells fruit pies, chess pies, and other pastries with her cottage food business, With Love, From Scratch.
After 8 years of selling pies sporadically to family and friends, she finally decided to turn her pie hobby into a real business. She entered a pie contest, started posting high-quality photos on Instagram, and she’s never looked back!
After only two years, she has amassed over 3,000 followers on Instagram, and she now sells over 100 pies per week!
As a stay-at-home mom, she has learned how to say “no” and turn down opportunities that aren’t a good fit for her.
Having a home business has given Kourtney the freedom to adapt her work life to her family, not the other way around. But she’s also not afraid to admit that finding the right balance between the two is often a struggle.
Although her business journey has required flexibility, patience, and constant learning, Kourtney explains why it has unfolded in exactly the right way.
Running a successful custom cake business is a lot of work. Running a popular Etsy shop is also a lot of work. And taking care of young kids full-time is definitely a lot of work.
Meet April Spencer, who has managed to do all three AT THE SAME TIME!
April is a cake decorator and sugar artist who lives in Harrod, OH and sells impressive custom cakes and lollipops with her cottage food business, Spencer’s Sugar Shop.
In addition to running a very successful custom cake business from home, April also rented a commercial kitchen to sell her custom lollipops on Etsy and ship them across the nation. She’s currently put the Etsy business on pause due to the mass influx of weddings recently, but at one point she was shipping out over 30 custom lollipop orders per week!
As if running two businesses and a young family weren’t enough, April also manages to put a strong focus on her social media presence, and she now has thousands of social media followers.
How does she do it all? Nobody knows for sure, but listen in and learn how she went from knowing NOTHING about cake decorating to becoming one of the most popular bakers in her area in just a few short years.
Most food businesses go to a lot of effort marketing their products to customers, but not Sari!
Ever since Sari Stevenson opened The Keto Bakery Box in 2018, the demand for her products has been relentless. In that first year, she often had lines of customers waiting at her home to pick up their orders!
She started her business under California’s cottage food law, but she hit the $50,000 sales limit in less than a year, at which point she transitioned from her home kitchen to a commercial kitchen.
She now bakes her products in Costa Mesa, CA and sells most of them through a number of stores in Southern California.
Her secret? She spent many months (and countless test batches) creating keto-friendly baked foods that actually taste great! At the same time, the keto diet was becoming increasingly popular in her area, and nobody else was focused on selling baked goods like hers.
Sari is not only an expert in everything keto, but she is a certified ketogenic living health coach. In this episode, she not only shares her business journey, but also describes some of the common misconceptions of the increasingly popular keto diet trend.
Anne’s chocolates certainly make an impression! It’s easy to see why her truffles instantly captivate potential customers.
Anne Reist lives in Holladay, UT and sells hand-painted chocolates with her confection business, The Chocolate Palette.
Anne built her business from her home kitchen using Utah’s cottage food law (not their food freedom law), and recently expanded by building a commercial kitchen into her home.
Through mostly word-of-mouth marketing and a very strong brand, she has grown a following of loyal customers fairly quickly!
The Parchmans weren’t trying to start a cottage food business. Back in 2012, little did they know that their small garden of tomatoes and peppers had the seeds for so much potential!
Nathan & Nicole Parchman live in O’Fallon, IL and sell salsa, pickles, and sauces with their business, Nitro Family Foods.
After strong demand from family, friends, and (sometimes) complete strangers, they started selling “Nitro Salsa” at their local farmers market in 2019. And they haven’t looked back since!
Despite working fulltime jobs plus significant side jobs, as well as raising a family, the Parchmans somehow manage to find time to produce and sell over 200 jars of salsa and pickles each week!
In addition to the farmers market, they now also wholesale to stores and are in the process of building their own brick-and-mortar commercial kitchen and storefront.
In this episode, you will learn what makes this dynamic duo so successful!
As a creative writer and published poet, Jennifer Knox was never in it for the money. But when she made $6,000 in one weekend from selling her salt blends, she knew she was on to something!
Jennifer sells unique, preservative-free spice blends with her business, Saltlickers, which she runs from a commercial kitchen in her home in Nevada, IA.
Jennifer’s branding is fearless and unforgettable. Each of her salt or sugar blends have a creative product name like Das Bigfoot, Queen of Tarts, or Herky Perky.
Although her marketing skills spark people’s interest, it’s the products themselves that keep customers coming back again and again.
After using her home kitchen for many years, Jennifer and her husband converted their basement into a commercial kitchen so that they could sell in retail stores and ship their products nationwide.
And in 2020, although Jennifer’s farmers market closed down due to the pandemic, she used email marketing to stay in touch with her fanbase and keep on selling.
In 2013, after many months of breast cancer treatments, Lisa Petrizzi-Geller began experimenting in her home kitchen. She started with cake pops, but quickly expanded to chocolate-covered Oreos and other types of treats. “It was kinda like therapy for me”, Lisa says.
Apparently the therapy worked! Fast forward 8 years later, and now Lisa runs POP Culture, a successful food business in Berkley, MA that is based out of her residential kitchen.
Over the years, Lisa has sold her treats at all kinds of events, from small popups to large corporate events to huge festivals. How huge? One time, she did $8k of sales in a single weekend!
And despite events being cancelled due to the pandemic, 2020 was her busiest year yet. As she put it, “It just kept going. I never got a break.” The year culminated with the craziest of holiday seasons, where she made over 3,000 hot cocoa bombs alone!
In this episode, Lisa shares creative and trendy ideas for treats, tips to prepare for a home kitchen inspection, the dark side of running a cottage food business, and what she’s learned from selling at tons of events and fulfilling countless custom orders.
For Barry Sherman and his life partner, Scott, their cookie business is about a lot more than the cookies!
Since 2018, Barry and Scott have run their eco-friendly and socially-conscious cookie business, Urban Bakers, in Tampa Bay, FL.
Initially they started from home due to Scott being diagnosed with early onset of Parkinson’s Disease, but they quickly expanded to a commercial kitchen.
Their dense quarter-pound cookies are very unique. They come individually-wrapped in compostable bags with compostable labels, and the quality of the ingredients is top-notch. They also come in a variety of flavors, including root beer float, piña colada, and spicy dark chocolate chili.
In addition to operating their business as sustainably as possible, they also give back by donating a portion of each sale to a different charity each month.
Barry talks about the triumphs, challenges, and surprises of running a high-end drop cookie business, and what he’s learned along the way.
Lauren Inazu isn’t your average 13-year-old girl. When she was 8, she recruited friends to sell and market her lemonade stand, Lauren’s Sweet Treats. In 5th grade, she started a school newspaper. And now, she recently launched a cottage food business.
Lauren lives in St. Louis, MO and sells all sorts of baked goods with her new business, Count It All Joy.
Between school, homework, piano lessons, sports, youth group, clubs, and Bible study, Lauren is somehow finding time to fulfill baking orders. Sometimes she likes to surprise her classmates with that fact: “I think it’s always kind of fun to be like, ‘Oh yeah, I just have to go make four dozen cookies tonight for an order.’ And they’re like, ‘An order?'”
Lauren may be one of the most ambitious and mature 13-year-olds I have ever met, but she is not unique in wanting to make a little dough from her baked goods. Many kids reach out to me to ask if it is legal for them to sell their creations.
In this episode, Lauren shares what she’s learned about legally starting her cottage food business as a 13-year-old, in hopes of inspiring other young entrepreneurs to try it out as well.