Hi there,

I just launched another podcast episode, and this one's a bit different.

That's actually why I wanted Lora to come on the show... because her business is quite unique, even though it's small. It helps show just how diverse the cottage food industry is.

Lora is an expert in homesteading and shared plenty of interesting info in the episode. But if I'm being honest, we didn't talk about business on this episode as much as I would have liked.

After trying to steer the conversation back to business many times, I finally realized that for Lora, her business is purely a means to an end. In fact, she probably would rather not have a business at all.

But her business helps support her true passions: homesteading, family, and community. And fortunately, those passions are related to business in many ways. Lora's homestead itself is essentially a business, even though most of her "products" don't get sold. Mother Nature is a great teacher, and there are lots of metaphors hidden in her stories. And her focus on family and community is something most entrepreneurs will easily relate to.

In the end, I found Lora's episode refreshing. She is the antithesis of an entrepreneur that just keeps growing their business because they want more. Ultimately I think you'll agree that in many ways, she is one of the most successful entrepreneurs I've had on the show.

Listen to Episode 91: Back to Basics with Lora Friemel


Until next week,
David